Hotel Advertising
Advertise your hotel on high traffic digital billboards
Billboard Advertising for Hotels
Unlock the Power of DOOH Advertising for Hotels in the UK
In today’s competitive hospitality industry, standing out is more important than ever. With the rise of digital out-of-home (DOOH) advertising, hotels across the UK now have a powerful and effective way to reach travelers and business professionals. By leveraging digital billboards, hotels can increase brand awareness, drive bookings, and boost revenue in prime locations.
With access to over 25,000 digital billboards across the UK, our DOOH advertising network offers unparalleled exposure for hotels looking to attract guests and showcase their unique offerings.
Digital billboards provide a dynamic and engaging way to reach potential guests where they are most likely to be influenced—while traveling, commuting, or shopping. Here’s why hotels should invest in DOOH advertising:
1. High Visibility and Impact
DOOH advertising ensures that hotel promotions are seen by thousands, if not millions, of potential guests every day. Strategically placed digital billboards in high-traffic areas such as city centres, motorways, airports, and train stations maximise visibility and brand recognition.
2. Real-Time Flexibility
Unlike traditional static billboards, digital billboards allow for real-time content updates. Hotels can promote seasonal offers, last-minute deals, or special events at the push of a button, ensuring timely and relevant messaging.
3. Targeted Audience Engagement
Hotels can tailor their ads based on location, time of day, or even weather conditions. For example, a luxury London hotel could target international travellers arriving at Heathrow Airport, while a seaside resort could display ads promoting weekend getaways when sunny weather is forecasted.
4. Cost-Effective Marketing
Compared to traditional advertising channels like TV or print, DOOH advertising offers high exposure at a fraction of the cost. Hotels can reach their ideal audience without the high expenses associated with traditional media.
5. Enhancing Digital Marketing Strategies
DOOH can work seamlessly with other digital marketing efforts. QR codes can be added to billboard ads, directing viewers to a hotel’s website or special offer page. Additionally, integrating social media campaigns with DOOH ads can amplify reach and engagement.
The Best Locations to Advertise
Choosing the right locations for DOOH advertising is key to maximising impact. Our network of 15,000 billboards covers prime areas, including:
Airports: Target travellers looking for accommodations upon arrival.
Train Stations: Reach business and leisure travellers commuting to major cities.
Motorways: Capture road-trippers in need of overnight stays.
City Centres: Attract tourists and professionals visiting urban areas.
Shopping Areas: Engage potential guests while they shop and explore.
Creative Strategies for Hotel Ad Campaigns
1. Highlight Unique Selling Points
DOOH can work seamlessly with other digital marketing efforts. QR codes can be added to billboard ads, directing viewers to a hotel’s website or special offer page. Additionally, integrating social media campaigns with DOOH ads can amplify reach and engagement.
2. Promote Limited-Time Offers
Display special promotions like discounted weekend stays, free breakfast deals, or loyalty program benefits. Creating a sense of urgency encourages immediate bookings.
3. Leverage Video and Animation
Digital billboards allow for motion graphics and short videos, making ads more engaging. A brief clip showing the hotel’s beautiful rooms, spa services, or rooftop bar can entice potential guests.
4. Use Geo-Targeted Messaging
Tailor your ad content to specific locations. A hotel near an airport can advertise “Stay 10 Minutes from Heathrow” to arriving passengers, while a city hotel can promote “Luxury Stays in Central London.”
5. Drive Direct Bookings with QR Codes
Incorporate QR codes that lead to a booking page or exclusive discount. This makes it easy for potential guests to take action immediately.
Start Your Hotel’s Advertising Campaign Today
With over 25,000 digital billboards available across the UK, hotels have an incredible opportunity to connect with travelers and drive bookings. Whether you want to increase occupancy, promote a grand opening, or enhance brand awareness, DOOH advertising offers an unmatched level of visibility and engagement.
Partner with us today to launch a powerful DOOH advertising campaign that puts your hotel in front of the right audience at the right time. Contact us now to get started and elevate your hotel’s marketing strategy to the next level.